Living the Musician’s Dream
In Austin, Texas, known as the “Live Music Capital of the World,” musicians face the challenge of affording healthcare while enriching the city’s cultural landscape. Zack Morgan, a keyboardist for multiple bands, transitioned to being a full-time musician in 2015 after losing his corporate job. “Maybe this is my sign to try the full-time music thing,” Morgan reflected, understanding the importance of securing health insurance.
Supporting Musicians through Healthcare
Local nonprofit Health Alliance for Austin Musicians (HAAM) provides crucial assistance by subsidizing insurance premiums for musicians accessing plans through the Affordable Care Act marketplace. Central Health collaborates with HAAM, reaching financially vulnerable musicians in Austin and Travis County. This initiative has fostered a reliable support system for artists over more than a decade, even amid challenges of the coronavirus pandemic.
A Model for Other Cities
Congress’s decision not to extend pandemic-era subsidies resulted in higher premiums for ACA plans. Nationally, 5 million individuals dropped their coverage. HAAM emerged as a model for cities aiming to make healthcare affordable for essential communities. In Texas, which holds the highest uninsured rate among states, HAAM connects musicians to affordable care options. Before the ACA marketplace’s launch, 85% of HAAM’s members lacked insurance; now, over 90% are insured.
Partnerships and Expansion
HAAM collaborates with Central Health’s nonprofit Sendero Health Plans. To qualify for premium help, HAAM members must choose Sendero’s silver-level plans. Income levels determine subsidy amounts, with Central Health covering full premiums for those near federal poverty levels, while HAAM offers limited subsidies for those earning slightly more.
Expanding Beyond Austin
A similar initiative exists in Denton, Texas, where the Denton Music and Arts Collaborative provides $100 monthly subsidies to musicians. The program aims to preserve Denton’s vibrant cultural scene, enabling artists to continue residing and performing locally. HAAM’s model has also inspired programs beyond music, helping restaurant workers access healthcare within Austin.
Challenges Ahead
Healthcare costs are rising, with average increases of 58% projected for 2026. Sendero raised rates by 16%, coinciding with Congress ending enhanced premium tax credits. HAAM needed to ramp up fundraising and faced difficulty assisting all qualified individuals seeking coverage. Despite these hurdles, HAAM secured support for existing members.
Limitations and the Need for Expanded Solutions
HAAM’s efforts do not cover Austin’s poorest residents, who fall below the federal poverty level yet are excluded from Medicaid due to Texas’s policy decision. Central Health’s Medical Access Program provides healthcare access for these low-income, uninsured individuals, but this is not a replacement for Medicaid expansion, which could offer more comprehensive benefits.
HAAM’s work showcases the potential for local advocacy organizations to address healthcare gaps creatively, albeit with limitations and financial challenges to overcome.

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