Morning Dates Gain Popularity Among Australian Singles

The traditional idea that the early bird catches the worm may have a new application in the realm of dating. A survey by Kellogg’s in Australia revealed that 64% of the nation’s singles are open to going on a breakfast date for their first meeting.

Changing Dynamics in Dating

Over half of Australian singles believe dating has become more challenging compared to the past. The survey also highlighted that 66% of respondents think dating apps reduce authenticity, complicating genuine connections.

“Nearly 40% of Americans admit they’ve gone on a date just to score a free meal.”

As a response to these challenges, many people are opting for breakfast or coffee dates instead of the traditional nighttime outings like dinners or cocktails.

Advantages of Morning Meetings

The Kellogg’s survey found that 31% of singles prefer morning dates as they feel less pressure. Emily Compagno, a co-host on ‘The Five,’ noted that such dates are often less time-consuming and less expensive. Dana Perino added that morning dates allow for flexibility; if the date goes well, it sets a positive tone for the rest of the day.

Among survey participants, 23% appreciated the potential for a breakfast date to evolve into an unexpected adventure.

Practical Considerations

Morning dates naturally eliminate the obligation to stay out late. The daytime setting offers easy exit points, such as work commitments or errands. This shift towards breakfast or coffee dates is also fueled by financial considerations. Rising costs have made traditional dinner dates more expensive.

The BMO Financial Group’s 2026 Real Financial Progress Index reported that the average first date cost was $252 for millennials, showing a 32% increase from 2025, and $205 for Gen Z, up from $194 in 2025.

Dating coach Nicole Colantoni emphasized that breakfast dates are casual, less pressured, and facilitate genuine conversation. If chemistry is present, the rest of the day can be leveraged for continued connection.

With the combination of lower costs and relaxed environments, it’s possible more singles might start meeting at cafés or diners, opting for latte or pancake dates, according to the results of the Australian survey.

Sadie Chafe, a member of the Lifestyle team at Fox News Digital, contributed to this content.