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Meta Moves Away from Fruit-Themed AI Names

5 days ago 0

Meta has decided to stop naming its AI models after fruits. This decision stems from branding considerations, where fruit-based names do not align with Meta’s AI goals. According to a source, the latest AI model, previously codenamed “Watermelon,” was launched as “Wonder Full.” Earlier models had names like “Avocado” for language and “Mango” for image AI. Photo teasers of these fruits were shared during past launches.

CEO Mark Zuckerberg and AI head Alexandr Wang mentioned on the Cheeky Pint podcast that they would shift to a new naming convention. Zuckerberg humorously noted that they had exhausted fruit names and Wang added, “You don’t want to go to the durian.” This reflects their need for names that resonate more with the AI’s capabilities.

Meta is not alone in this grocery-store-inspired naming trend. For instance, OpenAI used “Garlic” for one of its models in 2025. Google had an image generator called “Nano Banana”. However, there is now a shift toward names that imply power and wonder, such as Anthropic’s “Mythos” and OpenAI’s “Astra.”

For contact, Charles Rollet can be reached on Signal and uses secure methods to keep sources confidential. Rollet’s history in reporting includes major tech-related revelations, and he has been recognized with industry awards.

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