Comedian Tim Dillon expressed strong support for actress Sydney Sweeney, who faced criticism for her nearly nude advertisement with the sports prediction company Novig. The ad featured Sweeney posing with sports equipment covering parts of her body, which led to backlash from female athletes concerned about hyper-sexualization.
Dillon questioned the criticism from athletes like Australian Olympic swimmer Ariarne Titmus, British sprinter Amy Hunt, and former gymnast Gracie Kramer. He argued that the complaints were unfounded, stating that the attractiveness of Sweeney was part of her appeal and controversial campaigns tended to draw attention.
Australian surfer Felicity Palmateer criticized the campaign for negatively impacting young females and others involved in sports by presenting hyper-sexualized content. Dillon countered by emphasizing that female athletes are valued for their abilities, and not because of Sweeney’s advertisement.
Sweeney’s Novig ad stirred further discussion, with Dillon speculating that her involvement in controversial ads would increase her desirability among corporate brands. He recalled previous controversies regarding Sweeney’s ads for Guess and suggested that companies were aware of the cultural relevance and engagement such ads could generate.
In response to criticism, Sweeney showcased ESPN magazine covers featuring nude athletes, including Serena Williams and Ronda Rousey, demonstrating the broader context of nudity in athletic advertising.
Craig Carton, in “The Craig Carton Show,” defended Sweeney, arguing that critics misunderstood the situation and misinterpreted her actions as detrimental to women’s progress. Carton drew a stark contrast between views on Sweeney and those on Lindsay Clancy, emphasizing different societal perspectives and labeling critics as “crazy”.
Ryan Gaydos, a senior editor for Fox News Digital, highlighted the ongoing debate surrounding Sweeney’s advertisement, capturing the division in public opinion.

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